Soft Power | Lane Crawford

What exactly is soft power in the world of style? The term has been interpreted in myriad ways but it actually refers to the French fashion that radiates a tradition of savoir-faire and art de vivre. In a more literal way, soft power is also a fascinating contradiction of softness and power – a feminine-meets-masculine take on work style. Power is found in fluid fabrics, perfectly tailored blazers, silk blouses, and wide-leg trousers that flow like poetry in motion.

Relaxed Silhouette

Relaxed silhouettes set the mood: think crisp, wide-shouldered shirts, oversized blazers, or effortless long dresses that invite movement and emotion. The beauty lies in simplicity—subtle proportions that challenge the harmony of expert tailoring and luxurious fabrics.

Fluid Layering

Layering should embody a sense of “flow” - envision lightweight knits paired with a soft blazer and a silk dress topped with a relaxed outer coat. Transparency and opacity, softness and sharpness illuminate one another, enhancing the layers beautifully. The secret lies in allowing fabrics to drape effortlessly, creating an air of ease that facilitates seamless transitions from one setting to another.

The New Flip Flop

In footwear, the new season ushers in a return to the lightest step: flip-flops have transcended their holiday roots to become a staple of urban wardrobes. Brands like The Row, Toteme showcase styles with leather footbeds that prioritise comfort, elevating minimalism with a sumptuous touch—perfect for navigating long days in style.

Season’s Signature Bags

Elevate your ensemble with the ultimate accessory: Opt for a soft, sculpted silhouette that’s as easy to carry as it is chic, allowing sumptuous texture to take center stage over stiff structures. Whether you’re gliding through your daily routine or stepping out for an evening affair, a supple handbag transforms your look into a statement of effortless elegance and relaxed sophistication.

Shop our curated edit of soft power essentials below