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AT FIRST SIGHT

8 labels worth lusting over

Words by Bridget Barnett

Meet the cool, contemporary, small atelier brands we’re getting hot under the collar for this season.

Image courtesy of LOW CLASSIC

LOW CLASSIC

Low Classic is the brand to wear when the aim is to look sophisticated and pulled together. Choose Low Classic for a first interview or meeting the parents. It’s all beautiful fabrics, soft tailoring and lots of clean, neutral shades.

Images courtesy of Rotate

ROTATE

Rotate is the It girl on the block; fun, cool and always the centre of attention. The women behind the brand, Jeanette Madsen and Thora Valdimarsdóttir, are prominent influencers themselves, not to mention some of the best in the business when it comes to street style.

Images courtesy of Racil

RACIL

Racil hits the sweet spot with sharp tailoring, beautiful fabrics and bold colours – the modern suit that everyone wants to wear now. Designer Racil Chalhoub is very chic herself, hailing from Lebanon but is based in London by way of Paris.

Images courtesy of REMAIN

REMAIN

Remain is the go-to for daily staples that outfit you with cool nonchalance. Think slouchy leather separates, relaxed tailoring and a styling approach that says, “This old thing? I just threw it on.”

Images courtesy of De La Vali

DE LA VALI

Created by super-stylish best friends, Jana Haveman and Laura Castro, De La Vali is inspired by the bohemian spirit of Ibiza with a dash of London quirk, for bold, statement making colours and shapes.

Images courtesy of GANNI

GANNI

Ganni is a Scandi brand without the typical Scandi tropes. A Scandi 2.0, if you will. Animal print has become synonymous with the brand, as have dramatic silhouettes.

Images courtesy of 16Arlington

16ARLINGTON

16Arlington is the answer to your prayers if you have a fabulous cocktail party to dress for. This season the brand features metallics and bright colour, but it’s their feather detailing that is really their signature.

Images courtesy of Nanushka

NANUSHKA

Nanushka is responsible for the vegan leather pieces you see all over Instagram. The tones are always muted and the aesthetic is pared-back, a direct translation of founder Sandra Sandor’s own vibe.

2020-02-12 00:01:00.0

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