Ever since sunglasses have become an essential accessory, the fashion-world has been wearing Carrera-inspired eyewear – they just didn’t know it. Influenced by the legendary Carrera Panamerica road race, the brand became famous for high-performance products combined with cutting-edge design. Today the brand still retains its original on-the-road spirit and dynamic appeal.
Originally founded as a motorcycle and ski helmet brand, Austrian eyewear producer Wilhelm Anger was inspired by the legendary Carrera Panamericana road rally, which traversed the length of Mexico, and was renown worldwide for its dangerous route, high-speeds, and brave participants.
The brand’s founder personally invented and patented this special heat-hardened plastic material with unique qualities. Remarkably lightweight (20% lighter than acetate and other materials) yet with superior strength and durability, Optyl lends itself to an unrivalled range of colours, surface finishes and effects. This plasticizer-free material is non-allergenic, and treated with a special surface coating that allows it to withstand sweat and cosmetic products.
The ultimate symbol of 80’s carefree chic, the Carrera Champions evoke an entire era with their aviator silhouette and bright colours.
For true eyewear otaku, Carrera’s early 90’s Adventure designs such as Monte Carlo, Bermuda, and Ayers Rock boast effortlessly cool, subtly distinctive shapes that are ripe for cult status.
in her “Bad Romance” music video, sparking a rediscovery of the brand for a new generation for Little Monsters and the general public alike.
Celebrating all things Carrera, Blitz partners with the brand to exclusively launch the much-awaited Carrera 6000, including a special matte-ivory colourway, available online for a limited time.
