Former swimwear model Melissa Odabash founded her namesake label in 1995. Understanding that women need to feel great in order to look amazing, Odabash pioneered the use of delicate lingerie material in her swimwear designs — forgoing the traditional underwire and linings that often create discomfort. Ever flattering and always stylish, animal-print designs, bright pop hues and eye-catching metallics are signature staples of any Melissa Odabash collection. Her zebra-print bikini was famed as the highest-selling item in the Victoria’s Secret catalogue and her celebrity clientele includes Victoria Beckham, Kate Middleton, Kate Moss and Sarah Jessica Parker.