Best known as a renegade artist and lovingly dubbed the “enfant terrible” of fashion, the controversial Alexander McQueen is lauded as one of the greatest talents in the industry today. Graduating from Central Saint Martins in 1994, heading the helm at Givenchy from 1996-2001, and picking up British Designer of the Year awards four times between 1996-2003, McQueen launched his denim-based contemporary line, McQ Alexander McQueen, in January 2006. Blending a Brit-esque “street chic” with the designer’s witty playfulness, the McQ Alexander McQueen ready-to-wear collection for men and women is young at heart and full of eclectic attitude. “I have been thinking about it for years,” McQueen said during the line’s launch. “I wanted to diversify my label, adapting it for a younger clientele and filling the gap between two generations. McQ Alexander McQueen is less sophisticated, younger and more cutting-edge. But you can also dip into it for quite classic pieces that can be worn by young working folks who are not necessarily rebels.”