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CHEAP MONDAY
CHEAP MONDAY
Designer Overview: Founded in 2000 by Swedish designer Örjan Andersson, originally as a second-hand clothing store that only opened on weekends, Cheap Monday is a casualwear brand recognized by its distinctive logo of a smiling skull with an inverted crucifix inked in its forehead. Its cult-like status amongst fashion hipsters around the world has its roots from when its pair of tight–fit, unwashed, stretch-denim jeans first hit the market in 2004 — and everyone raved about the high quality yet low price. The debut range of 800 pairs was snapped up in an instant, bringing the Stockholm-based brand to the forefront of global denim fashion. By 2005, Cheap Monday evolved into a full-scale brand with men’s and women’s collections. “We aim to create clothes that compete with high-end brands both in attitude and fashion level, as well as style,” the brand mantra says. Best of all, Cheap Monday is still utilitarian in its pricing.
Brands Available at: IFC Mall, Pacific Place, Canton Road, Times Square, Seasons Place
Categories: WOMENSWEAR, MENSWEAR