ACNE

 

ACNE


Designer Overview: Acne, an acronym for “Ambition to Create Novel Expressions,” first came under the fashion spotlight as a super-cool denim brand — that famously created 100 pairs of unisex jeans and rather impressively launched a couture-denim collaboration with Lanvin. Established in Stockholm in 1996 as a creative collective, Acne quickly ascended up the “it” brand ladder, creating effortlessly stylish pieces for men and women as well as evolving into a cool lifestyle label and media conglomerate. The first full Acne collection was presented in 1998 — complete with slim-fitting, androgynous and tailored masterpieces — setting the brand’s signature style of subtle luxury and understated items. With the design process directed by founder and creative director Jonny Johansson, Acne’s approach to fashion believes that, while every collection follows a themed concept, each piece can still be worn separately and easily mixed with other brands to shape an individual style.

This Season: For Spring/Summer 2010, the Acne woman is free-spirited and creative, exploring all types of self-expression in her desire to be performance artist. She dresses the part in washed vintage, oversized cotton overcoats, leather jackets and chunky knits. The Acne man travels to a warm, sundrenched India, picking up pieces for his wardrobe such as baggy holiday pants, ethnic inspired waistcoats and colourful long shirts.


Brands Available at: IFC Mall


Categories: WOMENSWEAR, MENSWEAR