Founded in 1976 by the ingenious Steve Jobs, Apple has risen as pioneers of consumer electronics. The brand ushers in the next generation of technology by delivering new hardware and software experiences, which place focus on design aesthetic and innovation.
- Hardware products include iPod, iPad, iPhone and Mac; Software products include OS X and iCloud
- Approaches environmental responsibility by reducing its carbon footprint
- Dominates the list of World’s Most Valuable Brands